Position Overview:

Visit Springfield is seeking a highly creative, visually driven, and collaborative Creative Content Coordinator to support the organization’s storytelling, tourism promotion, and brand engagement efforts through compelling visual content and creative production.

This role is responsible for developing high-quality graphic design, photography, video, and digital creative assets that support marketing campaigns, social media, website initiatives, visitor engagement, and organizational promotions. The Creative Media Specialist works closely with the Marketing Content Manager to bring Visit Springfield’s brand and storytelling initiatives to life across multiple platforms and audience touchpoints.

The ideal candidate is creative, adaptable, detail-oriented, and passionate about visual storytelling, tourism marketing, digital content creation, and emerging creative trends.

At Visit Springfield, we don’t just promote a place—we create a sense of place. You’ll join a creative, passionate team dedicated to making meaningful connections between our city and the world. If you’re ready to make an impact through graphic design and content creation, we want to hear from you.

Key Responsibilities:

Graphic Design and Creative Production

Design and produce creative assets for digital, print, social media, website, email marketing, advertising campaigns, events, and promotional materials

Maintain brand consistency across all visual communications and marketing initiatives

Develop graphics and creative collateral that support tourism campaigns, visitor engagement, and organizational initiatives

Prepare production-ready files for print vendors, advertising partners, and digital distribution

Support creative needs across the organization with promotional materials, creative requests, and marketing-related needs as assigned

Photography, Video & Visual Storytelling

Capture photography and video content for marketing campaigns, events, attractions, and community initiatives

Assist with creating and editing short-form video and social media content

Support visual storytelling initiatives that highlight Springfield’s tourism experiences, attractions, events, and community identity

Organize and maintain digital photo, video, and creative asset libraries

Social Media & Digital Content Support

Collaborate with the Marketing Content Manager on social media campaigns and content creation

Create visual assets and graphics for social media platforms and digital campaigns

Assist with content gathering and creative execution for digital storytelling initiatives

Support campaign launches and promotional efforts through engaging visual content

Innovation & Creative Trends 

Research and explore emerging creative tools, design trends, and content formats

Support the department’s continued evolution in digital storytelling and content creation

Stay informed on emerging creative trends, digital content styles, and evolving social media formats 

Collaborate with other Visit Springfield departments to support marketing-related projects, communications, and promotional efforts

Qualifications:

Bachelor’s degree in Bachelor’s degree in Graphic Design, Digital Media, Marketing, or related field preferred

At least 1-3 years of professional experience in digital marketing, marketing coordination, website management, or a related field. 

Strong portfolio demonstrating graphic design, visual storytelling, and digital content capabilities

Proficiency in Adobe Creative Suite and other creative design tools

Experience with photography, videography, and short-form video editing preferred

Understanding of social media platforms, digital marketing, and visual content trends

Strong creativity, attention to detail, and organizational skills

Excellent communication and collaboration abilities

Ability to manage multiple creative projects in a fast-paced environment

Benefits:

Competitive salary and performance-based incentives.

Comprehensive benefits package, including health, dental, and retirement plans.

Opportunities for professional growth and development.

A vibrant and inclusive work environment in a dynamic community.

Resume Submission

To apply, please send your resume to Andrea Copeland, Vice President of Marketing, at andrea@springfieldmo.org.

Visit Springfield is an Equal Opportunity Employer. We encourage candidates of all backgrounds and experiences to apply.